How We Gained Our First 100 Users in 25 Days, and You Can Too!

Launching your product idea in the wild and hoping it works is daunting! When I first launched Alternative AI ,I was filled with excitement and uncertainty. Fast forward 25 days, and I found ourselves celebrating our first paying customer and building a community of 1285 (not all paid of course!) that meant a small celebration with my daughter and hubby at a nearby Starbucks with Iced Frappe, but hey! all wins count right :). Here’s how I did it — all through the power of organic user acquisition.

Posting on Medium

One of my most surprising discoveries was the impact of writing content on Medium. I will confess I’m only 4 articles down and while my articles didn’t receive a flood of ‘claps,’ they did generate a steady stream of users interested in our product. I found out only through ‘Google Analytics!) The key was creating content that offered genuine value and insights, rather than just promotional material.I just trudged along sharing my experiences, winning and losing both as authentically as possible. It made me vulnerable, but have you heard of a fonder who is not!?

Engaging with Indie Hacker Communities

Indie Hackers was like a homecoming. Whenever I post my detailed articles or stories on Medium, I sometimes repost…